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Introducing Communication Theory: Analysis and Application BY Richard L. West
₨ 1,200 Original price was: ₨ 1,200.₨ 848Current price is: ₨ 848.
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“Introducing Communication Theory: Analysis and Application” by Richard L. West is a comprehensive textbook that provides an introduction to the key concepts, theories, and approaches within the field of communication. The book is designed to help students understand the foundational theories of communication and how they can be applied in real-world contexts. West covers a wide range of topics, including interpersonal communication, group communication, mass communication, and media studies. He explores classic communication models, as well as more modern theories such as social constructionism, communication privacy management, and critical theory. The text also emphasizes the importance of understanding communication in diverse social, cultural, and technological settings. With practical examples and applications, the book encourages readers to critically analyze communication processes and improve their own communication skills. It is an ideal resource for students studying communication and provides a solid foundation for further exploration of the field.